Enable your clients to conduct business securely.
Trustwave is a recognized global cyber defender that stops cyber threats daily, enabling its clients to conduct their business securely. Trustwave’s mission is to detect threats that others can’t see, allowing them to respond quickly and protect clients from the devastating impact of cyberattacks.
We caught up with Garrett Gee, vice president of Indirect Channels and Alliances at Trustwave, to better understand how it operates and why cybersecurity industry analysts recognize its solutions as among the best in the cybersecurity market.
Q: Who is your ideal customer?
A: Our target customers are typically medium to large enterprises. These customers often handle sensitive data and face complex regulatory requirements. Our products and services can help companies with limited security capabilities or large, in-house security teams. Our goal is to be ready to provide security services and solutions to any organization.
Q: Who is the key decision maker, the best “persona” to target at these companies, and why do they need your solution?
A: Our target audience is the CISO/CIO, IT Director, Security Operations Center Manager, or Security Director. Our solutions appeal to CISOs because they improve security and can help meet their budget and compliance requirements. IT Directors appreciate how our solutions keep their business operations running in a secure, compliant, and scalable manner. We emphasize our efficient use of time and human resources and limit false positive nuisances, which can reduce productivity.
SOC Directors are focused on staffing or the lack of it, so we emphasize how adding Trustwave removes this problem for the client as we handle or backstop their staff with our expert staff.
Q: What does your company do best?
A: We are a cybersecurity-industry analyst recognized leader in managed detection and response (“MDR”), worked security services (“MSS”), consulting and professional services, database security, and email security.
For example, Frost & Sullivan recognized us with its 2023 Company of the Year Award. The analyst firm acknowledged that our solution was best-in-class for Managed and Professional Security services in the Americas. Gartner® named us as a Representative Vendor in its 2023 Market Guide for Managed Detection and Response Services, which makes us the only pure-play security services provider listed in the Gartner Managed Security Service, Managed-SIEM, DFIR, and MDR Market Guides. And we’re just getting started. For more examples, check out this page to see all of our accolades.
Don’t forget that Trustwave SpiderLabs is a global CREST-certified organization for Penetration Testing and Simulated Target Attack & Response (“STAR”) Penetration Testing.
Q: What business challenges does your company solve for users?
A: Every business is concerned about its bottom line. We maximizes a client’s cyber investment with faster onboarding, about ten days, generating a quicker time to value. We use the correct tools, do not duplicate services or solutions, and support a client’s current security stack so that investment is well spent.
Our industry-recognized Fusion Platform interface enables our team to respond better and faster to a cyber incident. It gives the client complete transparency into their defensive posture and how our solution responds to any issue using the agreed-upon predefined response rules of engagement.
We also future-proof the client’s security by being scalable and having partnerships with leading cybersecurity vendors to provide best-in-breed security offerings. The Fusion Platform integrates with key security platforms in the market and is built to adapt to future threats.
Q: What are the best market stats demonstrating your product’s demand?
A: The first is found in the 2023 Market Guide for MDR Response Services, which noted that by 2025, 60 percent of organizations will be actively using remote threat disruption and containment capabilities delivered directly by MDR providers, up from 30 percent today.
Additionally, in the 2023 Frost Radar: Americas Managed and Professional Security Services report: Frost expects the MSSP market to rise 11.6 percent CAGR from 2022 to 2025, increasing to $19.3 billion.
Q: What industry/vertical represents the hottest opportunity for a sale at the moment and why?
A: While we are genuinely cross-industry since every industry is susceptible to a breach or cyber-attack, our top verticals are retail, finance, healthcare, and government.
A case study referencing the value of using Trustwave MDR to stop malware before a compromise occurs can be found here: How Augmedix Uses Trustwave MDR to Protect Vital Personal Healthcare Information. Our services to Augmedix and other healthcare clients help protect data and defend against potentially violating HIPAA regulations and associated fines.
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